tag:blogger.com,1999:blog-6955717448206748101.post2039026011011918493..comments2023-10-28T10:20:51.645-04:00Comments on Capital Communicators Group: Using the "Competition" to Your AdvantageCapital Communicators Grouphttp://www.blogger.com/profile/12126532797214352877noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-6955717448206748101.post-91921231706790752662010-01-08T08:25:45.124-05:002010-01-08T08:25:45.124-05:00Marc:
I agree the end goal is finding more subscr...Marc:<br /><br />I agree the end goal is finding more subscribers. But the end goal of all (most?) smart marketing is sales of some sort.<br /><br />As to their copying Google, good for them for learning from the success of others. <br /><br />None of their "competitors" in this area are doing what they're doing, so...<br /><br />As to the fact they'll sell more sponsorships andCapital Communicators Grouphttps://www.blogger.com/profile/12126532797214352877noreply@blogger.comtag:blogger.com,1999:blog-6955717448206748101.post-36329986973140778452010-01-07T15:02:22.967-05:002010-01-07T15:02:22.967-05:00This is a similar tactic that I have tried to get ...This is a similar tactic that I have tried to get my clients to do as part of their social media strategy, leveraging their Twitter feeds and Facebook page but it's been a challenge to convince them to talk about more than just their products. It's so true, people (consumers, trade professionals, media, etc.) want to hear more than merely the details about your latest and greatest Being JustBluehttps://www.blogger.com/profile/15811541602241313773noreply@blogger.comtag:blogger.com,1999:blog-6955717448206748101.post-64196876827055208482010-01-07T12:50:11.894-05:002010-01-07T12:50:11.894-05:00Smart marketing?
Not so sure it has anything to d...Smart marketing?<br /><br />Not so sure it has anything to do with marketing.<br /><br />Rather, it's a savvy financial play that copies the success of Google -- monetize content produced by other sources.<br /><br />As it builds its subscriber base, WBJ will sell more sponsorships and advertising without incurring additional content development costs.<br /><br />That's why this is smart.Marc Hausmanhttps://www.blogger.com/profile/13654354560113862550noreply@blogger.com